Instagram Stories launched in 2016 in response to the growth of Snapchat. They were trying to keep younger people on Instagram.
The popularity of Stories is nothing short of remarkable. About 500 million Instagram users look at or post stories every day.
Stories give your audience much more than just an image. You can engage with your followers and make sure they keep up to date on your content.
If you have yet to gain any followers to engage, consider buying your initial followers from a site like Twicsy. Your first followers can be the hardest to get, but they are crucial in bringing life and activity to your page. After all, no one wants to follow someone with zero followers.
The challenge with stories is to keep your followers’ attention. They can swipe past your content if you don’t have a good Instagram story design.
If you want to know how to get attention on Instagram Stories, read on. This guide gives you five tips to make your stories stand out from the crowd.
1. Engage With Polls
Ask questions to your followers and give them a chance to participate. A quick poll lets them do just that.
Polls are a quick way to do audience research. You can learn more about your followers and use the information in your content marketing strategy.
2. Use Tools for Instagram Stories
There are apps that help you create Instagram Stories. InShot is a video editor geared towards making Instagram Stories.
You can add images and videos to the app. Add stickers, text, and animations in a few taps on your phone.
You might find a tool easier to use than creating a Story in the Instagram app.
Apps like Later let you schedule Instagram Stories. That’s ideal if you create content when your audience isn’t online.
3. Experiment With Instagram Story Design Ideas
You need to achieve a clean look for your brand that followers love. No might not know what Instagram Story design ideas work until you experiment with a few design templates.
Try a few different ideas and see which ones your audience likes the most. You may be able to turn it into a poll or survey.
4. Don’t Forget About Highlights
Stories do last for only 24 hours. You can keep some Instagram Stories and put them on your profile. These are Story Highlights.
It’s really easy to do. Go to your profile and under Story Highlights, tap on New. Your Stories archive appears and you can choose which Stories to add to your profile.
This is a great way to highlight events, products lines, and much more. Give your profile a professional look with Highlight Story covers.
Create covers in a few minutes with an Instagram story highlight cover template.
5. Use the Instagram App
If you prefer to create Stories in the Instagram app, try using the eraser tool. Add an overlay to an image and erase parts of the overlay to expose the image underneath.
Add other effects to make the Story design fun and engaging.
Top Instagram Story Design Ideas
How can you get your followers to pay attention to your brand? Use these ideas to make your Instagram Story design get people to stop swiping left.
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